Bee Medias

Occhio accompanies Beemedias, a group of magazines specialized in design and furniture with two flagship titles: Intramuros and Archicréé in the acquisition of traffic. Intramuros has covered the latest design and found the designers of tomorrow for more than 30 years. Reference architectural magazine, Architectures Crée has accompanied contemporary creation in architecture, design and urban planning since 1970.

Challenge

Magazines reinvent their business models with digital and especially advertising. In this context, Intramuros and Archicréé mandated Occhio to increase the traffic on their websites and ultimately convert the readers on the website into subscribers.
  • Inbound Marketing
  • Newsletter
  • Social Networks
  • Traffic Management
  • SEA
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groups sites traffic
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of communities
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engagement on social

Campaigns

In order to convert a maximum of visitors, Occhio has implemented the following actions:

  • B2B and B2C traffic campaigns on Facebook and Instagram to generate new visitors and new customers for both magazines,
  • Retargeting campaigns to maximize the conversion and transformation of incoming leads.

Results

With the help of Occhio, Beemedias managed to multiply its traffic by 3 on the magazine Intramuros site and by 2 on the magazine Archicréé site. The community and engagement on social networks (Facebook, Instagram, and Pinterest) have increased by 15% on average.

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Get in Touch with Us

I’m positive we have a lot in common! We would love to talk with you. Feel free to contact us. The first call is on us. 

Oriane Motte

oriane@occhio-agency.com

Juliette Lebre

juliette@occhio-agency.com

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