Holoplot

Holoplot is a Berlin based company specialized in high quality sound systems. Their immersive technology is used for audiovisual events and exhibitions all over the world (mainly in the US and Europe).

Challenge

Since April 2021, Occhio has been in charge of Holoplot’s digital acquisition strategy as it seeks to develop its reputation on the American continent.
  • Campaigns SEA (Google Search, Youtube, LinkedIn, Facebook, Instagram)
  • Traffic Management
channels tested
+ 0
as acquisition levers
CPC
- 0 %
over one year
Engagement
+ 0 %
over one year

Campaigns

In order to develop brand awareness and traffic to the website, several campaigns were deployed:

  • Search and Youtube campaigns on Google ads
  • LinkedIn ads – Facebook/Instagram ads
  • An A/B testing approach with qualified audiences and a creative editorial line to ensure the relevance of advertisements and targets

Results

-40% CPC over a year on average for all campaigns, +40% engagement on LinkedIn over a year and +200 advertisements tested.

WE HELP YOU
to structure your acquisition

Get in Touch with Us

I’m positive we have a lot in common! We would love to talk with you. Feel free to contact us. The first call is on us. 

Oriane Motte

oriane@occhio-agency.com

Juliette Lebre

juliette@occhio-agency.com

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